Ford Tops BrandIndex’s 2013 Buzz Rankings

According to BrandIndex’s 2013 Mid Year US Buzz Rankings, the Ford Motor Company is receiving the most positive “buzz” out of any brand in the country, not just in the auto industry.

You Gov BrandIndex polls consumers to determine buzz rankings of all different categories such as industries, markets, and counties around the globe. For the United States side, it couldn’t have been any better for Ford. There were 600,000 people polled to give their perception of over 1,100 companies in the US. Some of the questions asked in the polls might be “Have you heard anything good or bad about Ford in the past 2 weeks?” and questions to help determine how strong of a buzz the company has.

Ford was ranked number 6 in the same Buzz Rankings for 2012 but has jumped all the way up to number 1 in 2013. This could be partially attributed to the recent sales success Ford has seen with two of its more popular models, the Ford Fusion and the Ford Focus. People have nothing but great things to say about these stylish, practical, and incredibly fuel-efficient vehicles.

Friendly Ford is pleased to see that Ford is generating more positive buzz than any other company in America. Both the Ford Fusion and Ford Focus are available at Friendly Ford, located in Roselle, IL.

F-Series Led Ford to Strong June Sales Numbers

Ford is celebrating another successful sales month is the US after another strong showing in June. Sales rose 13% this month, making it the best June sales numbers since 2006. Trucks led the way with a 20 percent increase in sales, while cars were up 12 percent, and utilities up 8 percent.

Small cars continued their hot start to the year totaling 35,851 units sold which was 39 percent better than last June thanks to the popularity of the Fiesta, Focus, and C-Max. The Ford Escape led the way for SUVs as it posted its best monthly sales totals ever with 28,694 units sold.

The Ford F-Series were the big winners this month as sales increased 24 percent in the month of June with 68,009 units sold. This marks the best June sales month for the F-Series since 2005 and the 23rd consecutive month of sales increases.

“In June, we continued to see strong demand across the entire lineup,” said Ken Czubay, Ford vice president, U.S. Marketing, Sales and Service. “We’re particularly encouraged by strong retail share gains, especially in coastal markets, where the combination of great design and fuel economy is resonating with customers – including many buying a Ford for the first time.”

Friendly Ford is proud to contribute to Ford’s strong June sales. All of the top-selling Ford vehicles are available at Friendly Ford so stop in today and see us!

The 2014 Ford Fiesta Reigns as Subcompact Fuel Efficiency King

According to recent EPA testing, the new king of fuel efficiency for subcompact cars is the all-new 2014 Ford Fiesta. The new Fiesta achieves a best-in-class highway fuel economy of 41 mpg. It is the only subcompact car on the road today that can return more than 40 mp highway.

This fuel economy achievement is possible for the Fiesta SE with the Super Fuel Economy package that includes Ford’s 1.6-liter engine and PowerShift automatic transmission.  In addition to the amazing 41 mpg highway, the Fiesta also gets an impressive 30 mpg city and 34 mpg combined.

The new and improved aerodynamics also helps achieve a better fuel rating. The SFE package includes a rear spoiler, side air deflectors, lower grille blockers, underbody shields, low-rolling resistance tires and cruise control. These all help decrease the amount of fuel consumption needed to cruise down the interstate.

“The 2014 model is shaping up to be a game changer for Fiesta,” said Liz Elser, Ford Fiesta marketing manager. “With the addition of Fiesta ST and the award-winning 1.0-liter EcoBoost®, we have fantastic performance and fuel efficiency. But with today’s news, buyers will have a fuel-efficient Fiesta no matter which they choose.”

The new 2014 Ford Fiesta will soon be arriving in dealerships such as Friendly Ford, located in Roselle, IL. To learn more about the new Fiesta, stop in to Friendly Ford today!

Ford Fusion Energi Receives Top Safety Rating

Everyone knows the 2013 Ford Fusion Energi provides the best in fuel efficiency but did you know it also provides the best in safety? The Fusion Energi just received a 5 Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA). This is the highest rating by the US Government that a vehicle can receive. The rating is based off a series of tests to determine how the vehicle responds to crashes such as side frontal impact, side impact, and resistance to rollover.

The Ford Fusion and Ford Fusion Hybrid have both received the same crash-test rating. With the market share for electric vehicles increasing, the NHTSA chose to test the plug-in vehicles separately from the gasoline internal combustion engines. The Fusion Energi also received a Top Safety Pick+ rating from the Insurance Institute for Highway Safety (IIHS) earlier in the year.

The Fusion Energi features the Personal Safety System with safety belt technologies along with font impact airbags. It also includes lane keeping assist, adaptive cruise control, rearview camera, hill state assist, and an electronic parking brake.

“The Fusion Energi combines the highest possible safety ratings from NHTSA and great fuel economy, two things we know customers are looking for in their vehicles,” said Steve Kenner, Global Director of the Ford Automotive Safety Office. “Our strategy is to provide our customers with a range of powertrain options in our vehicles, while still leading in fuel economy in every segment that we compete.”

The incredibly safe and fuel-efficient 2013 Ford Fusion Energi is available now at Friendly Ford, located in Roselle, IL.

KBB Tips Hat to Ford Escape with Best SUVs list.

Kelley Blue Book recently unveiled another interesting “10 Best” vehicles list, this time the category is for the 10 Best SUVs Under $25,000. Once again, KBB.com tipped their hat to Ford while including a popular Ford SUV in the 3. The editors of KBB.com chose these vehicles based on things such as style, practicality, features, size, and of course, price. Ford is proud to announce that the 2013 Ford Escape came in at number 3 on the list.

The Escape has always been known to have a boxy look to it as part of its exterior design. It was a bold move this year by Ford when they decided to change things up a bit and went for a swoopier look with sleeker curves on the 2013 model. The feedback has been very positive though, as many really enjoy the new look. The new Escape also offers several new features and plenty of room on the inside, all at an affordable price.

“The latest Ford Escape represents a dramatic departure from the flavorless crossover it replaced for 2013 ,” said Kelley Blue Book. “Chock full of class-exclusive technology and luxury-like trimmings, the affordable yet stylish Ford Escape adds an unexpected splash of zest to the compact SUV segment.”

The stylish and affordable 2013 Ford Escape is available at Friendly Ford, located in Roselle, IL. We’ve got an enormous selection of Escapes so stop over today and check them out.

Ford Fusion is One of the 10 Best Family Cars of 2013

Kelley Blue Book revealed their annual list of the best vehicles to buy for the whole family based on the opinions of the website editors.  Taking into account important areas such as safety, comfort, value, and roominess, the list is to guide to help people decide which vehicle would best fit their family. One Ford made Kelley Blue Book’s list of the 10 Best Family Cars of 2013 and it shouldn’t come as much of a surprise which one.

It seems as if the Ford Fusion just keeps racking up award after award and recognition after recognition. It’s been included on many lists this past year and now Kelley Blue Book’s 10 Best Family Cars of 2013 is just the latest. The Ford Fusion is the traditional family sedan on the inside but it just so happens to have a very exotic look on the outside.

“In addition to its eye-catching exterior, the Fusion stands out with a variety of powertrains that includes two hybrid options and a pair of turbocharged engines, plus available all-wheel-drive and enough tech features to make a geek swoon,” said Kelley Blue Book.

The new Fusion is the first sedan to offer gasoline, hybrid, and plug-in hybrid powertrains. It also offers some of the latest and greatest driver-assistance and technology features based on cameras, radars, and sensors. It’s clear why Fusion sales are through the roof in 2013.

The new 2013 Ford Fusion is available at Friendly Ford so swing by today and check it out for yourself!

8 Simple Car Care Tips

April came and went with the blink of eye, and with it, so did National Car Care Month.  This month just serves as a reminder of how important it is to keep your car in good health so that you not only extend the life of your vehicle but save yourself money in repair costs. Here are 8 simple and inexpensive ways to keep your car looking and running as good as new.

  1. Check and change your oil. This one is a biggie, nothing hurts an engine more than having old, dirty oil.
  2. Make sure to keep all your moving parts nice and greasy so that they run together smooth and efficiently.
  3. Get a coolant flush at least one time a year. To prevent corrosion, the mix between coolant and distilled water should be 50/50.
  4. Replace your break fluids at least once a year to also prevent corrosion, due to the build-up of moisture.
  5. Change out transmission and different oils. These should be changed according to service intervals.
  6. Wash your car frequently so the winter salt and other grime from the roads don’t eat away at the exterior.
  7. Use a protective wax coating to keep your paint shiny and protected.
  8. When possible, try parking in the shade instead of the sun. Also, apply protective coating to the vinyl and plastic of the interior to keep it looking shiny and new.

If you keep your car happy and healthy in the early years, it will return the favor in the later years by living a long life. Friendly Ford offers great service specials so stop in today and give us a try. You and your car will both be glad you did.

KBB Ranks Two Fords on Best Green Car List

Once again Kelley Blue Book is honoring Ford with some pretty high praise. Recently, the trusted automotive website listed the 10 Best Green Cars for 2013. The rankings were determined based on how environmentally friendly the vehicles are, taking into account mileage statistics.

Coming in at number 6 on the list is the 2013 Ford C-Max Energi. KBB.com is calling it the “most affordable plug-in hybrid on the road.” Also saying it “is vying for the hearts and minds of eco-conscious enthusiasts who suffer from severe range anxiety.” It can go 21 miles all-electric and offers an outstanding 100 MPGe combined.

Also on the list at number 3 is the 2013 Ford Focus Electric. The new Focus can get up to 110 mpge city, 99 highway and 105 combined, with a range of 76 miles. Kelley Blue Book points out its cool features as well as its advanced powertrain that pairs a 107 kW electric motor with a liquid cooled Lithium-Ion battery. KBB.com calls it a “fun, practical runabout for green-leaners.”

Both vehicles feature the SmartGauge with EcoGuide to help provide owners information to help them optimize hybrid performance and get a more connected, fuel-efficient drive.

Ford’s incredible fuel efficient vehicles are available at Friendly Ford, located in Roselle, IL.

Ford Looks to Social Media for New Fiesta Campaign

Once again, Ford will be looking to their social media friends, fans, and followers for help with an experiment that turns out to be quite a fiesta for the participants. A select group made up 100 bloggers, tweeters, and some big name celebrities will be given keys to a new Ford Fiesta for a 6-month test drive. These individuals will then be asked to document their entire driving experience on social media as they go.

Pictures and videos from this experience will be posted online on the social media sites and will be used to help Ford build their next ad campaign for the new Fiesta. This campaign, which is being called the “social remix,” isn’t the first time Ford has tapped into social media for an experiment like this. Four years ago Ford also handed over Fiesta keys to a group of fans, which again included celebrities.

The first campaign in 2009 was very successful as thousands of applicants were willing to take part in the experiment. The number of applicants is expected to be even higher this time around. If you’re 21 or over, online applications are being accepted right now at http://www.fiestamovement.com/apply.

Along with filling out the application, Ford wants you to pitch why you’d be a perfect candidate to take part in the experiment. They’re going to be looking for strong creativity and a wow factor. The lucky participants that are chosen for the “social remix” will be receiving the new Fiestas around April or May.

Friendly Ford encourages everyone to consider giving it a shot! Or if you just want to test drive a Fiesta on your own, come out and see us today!

2013 Ford Fusion Hybrid Titanium Fuses Fuel Efficiency and Luxury

The Ford Fusion Hybrid is American’s most fuel-efficient midsize sedan. But in a world where customers demand the finest luxury and latest technology, Ford knows that fuel efficiency is not enough. That is why the 2013 Ford Fusion Hybrid Titanium mixes business and pleasure, delivering you the highest miles per gallon you’ll get out of a midsize sedan while at the same time offering you the luxury of a smooth ride and the entertainment technology you deserve.

The Fusion Hybrid Titanium model adds luxury and class to the regular 2013 Fusion Hybrid, with standard features such as leather interior (seats, steering wheel, and gear shift), a premium 12-speaker Sony audio system with HD radio, and SYNC connectivity with the enhanced and voice controlled MyFord Touch system. Also standard are a rear deck spoiler, front fog lamps, chrome accents on the door handles, and polished 18-inch alloy wheels.

The interior is designed for premium comfort, with both front seats controlled by power adjustability. For added safety, the Titanium comes equipped with a rearview camera and a Reverse Sensing System. Driving at night? Not a problem with the cabin’s ambient light system and an auto-dimming electrochromic rearview mirror.

The hybrid powertrain is started with a push-button start, and an advanced lithium-ion battery pack comes with the Titanium model. It is one-third lighter than previous batteries but provides even more power, allowing for speeds up to 62 mph during electric driving.

The 2013 Ford Fusion Hybrid Titanium is the perfect way to go green without sacrificing power and luxury. Keep your eyes peeled for the all-new midsize sedan at Friendly Ford early next year.