Millennial Car Shopping: The Young and Active Are Ditching Cars for Crossovers

Millennials are growing up. Gen Y (people born anytime from the early 80s through the early 2000s) are turning in their compact cars that got them through college and their first jobs, and upgrading to something bigger.

millennial car shopping

2015 Ford Explorer

Crossovers and SUVs are taking over this generation’s top car choice, and it makes sense. Sports, active lifestyles, adding pets, and even starting families make a roomier car an ideal choice. Millennials are looking for cars they can see themselves growing into the next phase of their lives in. An SUV is great for throwing their bikes in now, and loading their babies in later.

The older Millennials are about 32, and that means they are more often holding down stable jobs with higher incomes than the generation behind them. Purchasing a new SUV or crossover is not such a far reach for people falling into this category.

A study conducted by Maritz Research surveyed 122,000 participants and found that cars remain top choices for Millennials overall, but the percentage considering a small car has fallen from 13.2 percent in 2008 to 9.7 percent.

According to the data compiled by Maritz Research, Ford has climbed to the top of the list in sales consideration among millennials – meaning that regardless of whether or not Millennials actually have the means to buy a Ford, the automaker is their top choice over any other brand.

millennial car shopping

2014 Ford Flex

“The trend of millennials starting families comes at the same time Ford is updating or replacing nearly its entire product lineup,” said Amy Marentic, Ford global car and crossover marketing manager. “These fastest-growing segments – like small utilities – coincide with Ford’s product strengths.”

Friendly Ford has an entire lineup of best-selling crossovers and SUVs. The Escape, Explorer, and Edge are ideal cars for an active lifestyle.

A Ford SUV Makes a Perfect Family Vehicle

Ford SUV

2014 Ford Edge

Do you and your family take road trips? Do you use your car to store cargo or to take your children to basketball practice or gymnastics? If you answered “Yes” to any of these questions, a Ford crossover or SUV may be just the right vehicle for you and your family.

Ford has plenty of crossover or SUVs to choose from. If you are looking for something a little bigger than a sedan, but not too big you may want to check out a 2014 Escape or Edge. These two vehicles are capable of seating five passengers with plenty of room left over for luggage and cargo. Both are rated to tow up to 3,500 lbs.

If you need something bigger than an Edge, the FLEX and Explorer are the next step up! These two vehicles can seat 6-7 passengers. The FLEX can tow up to 4,500 lbs while the Explorer is rated for up to 5,000 lbs.

Ford SUV

2014 Ford FLEX

Finally the largest Ford SUV is the Expedition. This full-size vehicle can seat up to 8 passengers and is able to tow an astounding 9200 lbs. The Expedition is available in six trim levels so you can choose just the right amount of features for you and your family.

A Ford SUV will make your life easier by being able to haul large objects or passengers from here to there. To learn more about a new Ford SUV, stop by Friendly Ford in Roselle, Illinois. Our experienced staff will help you choose just the right vehicle!

Restyled Ford for 2015

The 2015 Ford models are slowly coming to light as we brought you a peek at the 2015 Expedition last week. Over the past couple of years, Ford has been restyling and redesigning their models so that they all have a unified style. So far all of the new Ford models we have seen have been sporting a fresher look all with a unified grille design.

This week, Autoblog got a first look at the redesigned 2015 Ford Focus which is set to debut at the Geneva Motor Show. Autoblog reports that the Focus will be sporting only some slight changes as the majority of the body lines remain the same. They did note a new rear bumper and taillights on the back of the car and a reshaped hood and new headlights on the front. Head on over to Autoblog to get a glimpse of the restyled Ford for 2015.

Restyled Ford for 2015

The 2014 Ford Focus will be getting a slight makeover for the 2015 model year!

At Friendly Ford we are excited to see the new models and trim levels for 2015. Be sure to stay tuned to our blog for the latest on 2015 releases and updates!

A Peek at the 2015 Ford Expedition

A Peek at the 2015 Ford Expedition

2014 Ford Expedition

2015 may be almost a whole year away, but the 2015 models are starting to appear among automakers. One of the highly anticipated Ford models for 2015 is the Ford Expedition. If you happened to be at the Auto Show in Dallas on February 19th, you got a peek at the 2015 Ford Expedition.

New for the 2015 model year, the Expedition will be available with only one engine option. The 2015 fullsize SUV is powered by a 3.5-liter EcoBoost V6 engine replacing the 2014’s 5.4-liter V8. Ford wants to help drivers get better fuel economy and better low-end torque with the V6 swap.

The 2015 looks very similar to its 2014 counterpart. Ford has put a new three-bar grille on the front and has restyled the headlamps. The rear of the Expedition gets slightly revamped with a chrome tip exhaust and more accents on the hatch.

At Friendly Ford, we are excited to see what the new 2015 Expedition has in store! Be sure to swing by Autoblog to view pictures of the recently unveiled Expedition and be sure to stop by our dealership in Roselle, Illinois to check out the 2014 model.